AI slides
Artificial Intelligence in Fashion
About the FIA The Fashion Innovation Agency at London College of Fashion uses emerging technologies to disrupt existing practices in the fashion and retail industries. With our extensive network within both fashion and technology, we are closing the gap between these industries and accelerating the pace of change. We create projects that continue to inspire by showing what is truly possible when two industries combine.
“Matthew is living five years ahead of us. Without a doubt, he is my go-to crystal ball.” Maghan McDowell, Vogue Business
artificial intelligence digital humans
artificial intelligence generative adversarial networks
Dense Pose - UAL Catwalk Dense Pose - UAL Catwalk Open Pose - Youtube catwalk video
artificial intelligence large language models
“a green unicorn vomiting rice krispies”
artificial intelligence immersive technologies
other use-cases in fashion
AI Fashion Week With over 350 submissions, the first ever AI Fashion Week event (20-21 April 2023) showcased the latest in AI and fashion, featuring cutting-edge AI- generated collections and designs from the most innovative minds in the game.
Generating e-commerce models In March 2023, Levi’s parent LS&Co announced a partnership with digital fashion studio Lalaland.ai to test how the retailer might use customised, AI- generated models to display online products on a larger range and variety of people.
Generating Virtual Try-On Google’s generative AI model can take just one clothing image and accurately reflect how it would drape, fold, cling, stretch and form wrinkles and shadows on a diverse set of real models in various poses. Google selected people ranging in sizes XXS-4XL representing different skin tones (using the Monk Skin Tone Scale as a guide), body shapes, ethnicities and hair types.
Digital fashion assistants In April 2023, German e-tailer Zalando began testing a “fashion assistant” powered by ChatGPT on its app and website, which will inform what customers need from a virtual assistant. Customers can ask prompts to generate answers that are designed to make the shopping process more “intuitive and natural”.
3D design In April 2023, 3D product creation company Threekit launched ThreekitGPT, a tool that enables product customisation via AI chat that can be tied to a brand’s product catalogue. This means that in-house designers, or customers, can use the tool to customise products within the bounds of what the brand can actually create.
@fialondon @drinkmatt @fashioninnovationagency @matthewdrinkwater